In the name of of Allah the Merciful

Salesforce for Beginners

A step-by-step guide to creating, managing, and automating sales and marketing processes, Sharif Shaalan, 9781838987008, 1838987002, 978-1838987008

80,000 Toman
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English | 2020 | EPUB, Converted PDF

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Get a 360-degree view of the Salesforce platform and learn how to use it  for sales, service, marketing, and automating business processes. Key  Features Understand how to use core Salesforce objects for maximum  efficiency Build various dashboards and reports to analyze results and  improve visibility in your business processes Learn the basics of  Salesforce administration and mobile app set up Book Description  Salesforce is the world's leading Customer Relationship Management (CRM)  software, helping businesses connect with their constituents and  partners. This book will give you a comprehensive introduction to  managing sales, marketing, customer relationships, and overall  administration for your organization. You'll learn how to configure and  use Salesforce for maximum efficiency and return on investment. You'll  start by learning how to create activities, manage leads, and develop  your prospects and sales pipeline using opportunities and accounts, and  then understand how you can enhance marketing activities using  campaigns. Packed with real-world business use cases, this Salesforce  book will show you how to analyze your business information accurately  to make productive decisions. As you advance, you'll get to grips with  building various reports and dashboards in Salesforce to derive valuable  business insights. Finally, you'll explore tools such as process  builder, approval processes, and assignment rules to achieve business  process automation and set out on the path to becoming a successful  Salesforce Administrator. By the end of the book, you'll have learned  how to use Salesforce effectively to achieve your business goals. What  you will learn Understand the difference between Salesforce Lightning  and Salesforce Classic Create and manage leads in Salesforce Explore  business development with accounts and contacts in Salesforce Find out  how stages and sales processes help you manage your opportunity pipeline  Achieve marketing goals using Salesforce campaigns Perform business  analysis using reports and dashboards Gain a high-level overview of the  items in the administration section Grasp the different aspects needed  to build an effective and flexible Salesforce security model Who this  book is for If you're new to Salesforce and want to learn it from  scratch, this book is for you. No prior knowledge of Salesforce is  required to get started with this book.